Tally
Tally — form and survey builder with unlimited free tier, Notion-style block editor, and conditional logic for customer feedback, NPS, and product validation.
Why We Picked Tally
Tally is the survey/form tool to use when you want to ship a customer-feedback survey, NPS questionnaire, or product-validation form without a procurement conversation. The free tier covers unlimited forms with unlimited responses — most PMs running validation experiments hit the Typeform/SurveyMonkey paywall in week one, then waste a sprint negotiating budget. Tally bypasses the negotiation entirely. The Notion-style block editor means a PM can build a 10-question conditional-logic survey in 15 minutes without touching a drag-and-drop interface. Calculator blocks and answer piping make it usable for self-serve sizing tools, ROI estimators, and onboarding qualifier funnels — not just basic surveys. Trade-off: lighter on the AI/analytics side than Sprig or Typeform Insights — for sentiment analysis or behavioral cohort surveys, Sprig is the stronger pick. Use Tally for unblocked, fast-shipping validation; reach for Sprig when the survey is part of a continuous-research program with sophisticated analysis needs.
Key Features
- Unlimited free forms with unlimited responses — generous free tier vs Typeform/SurveyMonkey paywalls
- Notion-style block editor: build forms by typing, no drag-and-drop overhead
- Conditional logic and answer piping for branching surveys, qualifier funnels, and adaptive flows
- Calculator blocks and answer piping for ROI estimators, lead scorers, and self-serve sizing tools
- Webhook + Zapier + native integrations: Notion, Slack, Google Sheets, Airtable, Webflow, HubSpot
Specifications
| Core Competency | Product Management, Growing Teams |
|---|---|
| Founded | 2020 |
| Funding | Bootstrapped |
| Certifications | GDPR |
| Pricing Model | freemium |
| Free Tier | Available |
| Native Integrations | 5 of 6 top integrations |
| Team Size | Small, Mid |
Trust & Credibility
Founded: 2020 (6 years in operation)
Funding: Bootstrapped
Team Size: 11-50 employees
Security & Compliance: GDPR
Best For
Methodology Fit
How well Tally supports each PM methodology, scored 1-5 based on feature depth and template availability. Tally is strongest for Agile teams (4/5).
| Methodology | Score | Fit |
|---|---|---|
| Agile | 4/5 | |
| Kanban | 3/5 | |
| Waterfall | 3/5 | |
| Hybrid | 4/5 | |
| SAFe | 3/5 |
AI Capability Depth
How deep Tally's AI goes across five key dimensions, scored 1-5 based on feature analysis. Tally is strongest in workflow automation and has the most room to grow in agentic ai.
| Capability | Score | Depth |
|---|---|---|
| Workflow Automation | 4/5 | |
| Predictive Analytics | 1/5 | |
| Content Generation | 2/5 | |
| Natural Language | 2/5 | |
| Agentic AI | 1/5 |
Pros & Cons
Pros
- Unlimited free forms with unlimited responses — generous free tier vs Typeform/SurveyMonkey paywalls
- Notion-style block editor: build forms by typing, no drag-and-drop overhead
- Conditional logic and answer piping for branching surveys, qualifier funnels, and adaptive flows
- Calculator blocks and answer piping for ROI estimators, lead scorers, and self-serve sizing tools
Cons
- Smaller user community and resources
- Free tier includes usage restrictions
Tally Pricing (May 2026)
Pricing model: freemium
| Plan | Price | Includes |
|---|---|---|
| Free | $0 |
|
| Pro | $29/month (annual) |
|
| Business | $89/month (annual) (per seat) |
|
What AI features does each tier include?
| Free | All core form features including conditional logic and webhooks |
| Paid | Custom domain, branding removal, advanced analytics, file uploads, payments |
| Enterprise | Team workspaces, admin controls, priority support |
Pricing verified May 2026. Visit Tally pricing page for current rates.
Pricing
For the most up-to-date pricing information, visit the Tally pricing page.
Who is this for?
PMs prioritizing discovery, roadmaps, and analytics.
Bottom line
Tally suits focused use cases; compare against higher-scoring options if you need breadth.
PM Reviews & Ratings
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Share your experience with Impact on Team Velocity, Quality of Insights, and Ease of Integration.
Submit ReviewIntegration Depth
5 of 6 top integrations are native (not requiring third-party connectors).
| Integration | Type | Direction | Sync |
|---|---|---|---|
| Notion | Native | One-way | Webhook |
| Slack | Native | One-way | Webhook |
| Google Sheets | Native | One-way | Real-time |
| Airtable | Native | One-way | Webhook |
| Zapier | Zapier | Bi-directional | Webhook |
| HubSpot | Native | One-way | Webhook |
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Frequently Asked Questions About Tally
What is Tally?
Tally is an AI-powered product management platform that provides unlimited free forms with unlimited responses — generous free tier vs typeform/surveymonkey paywalls. It scores 76/100 in our expert analysis and is best for product management, growing teams.
How much does Tally cost?
Tally has a free tier available, with paid plans starting from $29/month (Tally Pro). Pricing varies by team size and feature tier — check the official pricing page for current rates.
Is Tally worth it?
Tally scored 76/100 in our transparent 100-point methodology across capability depth, AI quality, ecosystem, UX, governance, and value. It is best suited for product management, growing teams. Teams outside that profile may find better fit with alternatives.
Who is Tally best for?
Tally is best for product management, growing teams. Our scoring rubric weights team size fit, methodology alignment, integration depth, and AI quality — Tally's strongest dimensions align with these audiences.
What are the best alternatives to Tally?
The top alternatives to Tally are Granola, NotebookLM, Cycle — each scored in our directory for direct comparison.
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