Marketing 360
Marketing 360 — all-in-one digital marketing platform for SMBs that bundles website, CRM, advertising, content, social, email, and reputation tools used by growth-PMs and founder-PMs to run a full marketing function without separate vendors.
Why We Picked Marketing 360
Marketing 360 (built by Madwire, founded 2009 in Fort Collins, Colorado) is an all-in-one digital marketing platform for SMBs combining website builder, CRM, paid ads, social, email, and reputation tools. PMs and founder-PMs use it when they need a single vendor for the whole marketing function. Pricing is contract-based with reported retainers ranging from a few hundred dollars/month for software-only access up to $2,000+/month for managed services; specific tiers require a sales conversation.
Key Features
- Build a website with the Websites 360 builder
- Run paid search, social, retargeting, and listings management from one console
- Manage leads and pipelines in the built-in CRM
- Schedule and analyze social posts across networks
- Send email campaigns and SMS automations
- Track reviews and reputation with Reviews 360
Specifications
| Core Competency | All-in-One SMB Marketing, Founder-PM Marketing Stacks, Local Business Lead Gen, Multi-Location Brands |
|---|---|
| Founded | 2009 |
| Funding | Bootstrapped / Private |
| Pricing Model | tiered + managed services retainers; six-month minimum contract |
| Team Size | Small, Mid |
Trust & Credibility
Founded: 2009 (17 years in operation)
Funding: Bootstrapped / Private
Team Size: 201-500 employees
Best For
Methodology Fit
How well Marketing 360 supports each PM methodology, scored 1-5 based on feature depth and template availability.
| Methodology | Score | Fit |
|---|---|---|
| Agile | 3/5 | |
| Kanban | 3/5 | |
| Waterfall | 3/5 | |
| Hybrid | 3/5 | |
| SAFe | 3/5 |
AI Capability Depth
How deep Marketing 360's AI goes across five key dimensions, scored 1-5 based on feature analysis. Marketing 360 is strongest in workflow automation and has the most room to grow in agentic ai.
| Capability | Score | Depth |
|---|---|---|
| Workflow Automation | 3/5 | |
| Predictive Analytics | 2/5 | |
| Content Generation | 3/5 | |
| Natural Language | 2/5 | |
| Agentic AI | 2/5 |
Use Cases
- Run an SMB's entire marketing stack (site, CRM, ads, email) from one vendor
- Stand up a paid media + retargeting + reputation program for local businesses
- Centralize lead capture from website, ads, and reviews into one CRM
- Coordinate multi-location social and listings management
- Outsource creative, content, and paid media to a managed service while keeping data in-house
Pros & Cons
Pros
- Build a website with the Websites 360 builder
- Run paid search, social, retargeting, and listings management from one console
- Manage leads and pipelines in the built-in CRM
- Schedule and analyze social posts across networks
Cons
- Limited advanced features compared to competitors
- Smaller user community and resources
Marketing 360 Pricing (May 2026)
Pricing model: tiered + managed services retainers; six-month minimum contract
| Plan | Price | Includes |
|---|---|---|
| Software | Custom/month |
|
| Managed Services | Custom/month (six-month minimum) |
|
| Enterprise | Custom |
|
What AI features does each tier include?
| Free | Not available |
| Paid | Software-only access to Websites 360, CRM, Social 360, and core toolset |
| Enterprise | Managed services with dedicated marketing executive across paid media, content, and creative |
Pricing verified May 2026. Visit Marketing 360 pricing page for current rates.
Pricing
For the most up-to-date pricing information, visit the Marketing 360 pricing page.
Who is this for?
Teams looking to speed up planning and delivery with AI assistance.
Bottom line
Marketing 360 suits focused use cases; compare against higher-scoring options if you need breadth.
PM Reviews & Ratings
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Frequently Asked Questions About Marketing 360
What is Marketing 360?
Marketing 360 is an AI-powered product management platform that provides build a website with the websites 360 builder. It scores 65/100 in our expert analysis and is best for all-in-one smb marketing, founder-pm marketing stacks, local business lead gen.
How much does Marketing 360 cost?
Marketing 360 starts at $395/month (typical SMB plan). Pricing varies by team size and feature tier — check the official pricing page for current rates.
Is Marketing 360 worth it?
Marketing 360 scored 65/100 in our transparent 100-point methodology across capability depth, AI quality, ecosystem, UX, governance, and value. It is best suited for all-in-one smb marketing, founder-pm marketing stacks, local business lead gen. Teams outside that profile may find better fit with alternatives.
Who is Marketing 360 best for?
Marketing 360 is best for all-in-one smb marketing, founder-pm marketing stacks, local business lead gen. Our scoring rubric weights team size fit, methodology alignment, integration depth, and AI quality — Marketing 360's strongest dimensions align with these audiences.
What are the best alternatives to Marketing 360?
The top alternatives to Marketing 360 are Keap, ClickUp, Klaviyo — each scored in our directory for direct comparison.