Why We Picked Hotjar
We picked Hotjar for its analytics and reporting and built‑in AI assistance. It is a great pick for growing teams on product teams, with native integrations for Slack.
Key Features
- Heatmaps and session recordings
- In-product surveys and feedback widgets
- AI summaries of user sessions
- Funnels and behavior insights
Specifications
| Core Competency | Product Management, Growing Teams |
|---|
Best For
Pros & Cons
Pros
- Heatmaps and session recordings
- In-product surveys and feedback widgets
- AI summaries of user sessions
- Funnels and behavior insights
Cons
- Feature set smaller than industry leaders
- Integration capabilities may be limited
Pricing
For the most up-to-date pricing information, visit the Hotjar pricing page.
Who is this for?
PMs prioritizing discovery, roadmaps, and analytics.
Bottom line
Hotjar offers balanced capabilities and value; evaluate fit against your workflows.
Sources
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